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Services / Launches

Launches that land.

From the first idea to launch day and the weeks after. We shape the story, plan every stage and film it all, so your launch has something to say at every step.

A model in a cap holding a product bottle on a sunlit beach

Sound familiar?

  • Launch day is booked. The plan is a list of posts.
  • You've got a brilliant product and no idea how to tease it.
  • Everyone's excited for a week, then it goes quiet.

How it works

Every stage, planned

  1. Concept

    What's the story, who is it for, and why should they care now? We find the angle before anything gets made.

  2. Tease

    Build anticipation before the reveal: teasers, behind the scenes, early access and the people behind the product.

  3. Launch

    Launch-day content, campaign and retail assets, and creator-style UGC for your social channels and ads.

  4. After

    The weeks after are where most launches go quiet. We plan those too, so the momentum keeps going.

Can include

  • Campaign concept
  • Content shoots
  • Creator-style UGC
  • Influencer coordination
  • Training materials
  • Retail assets

From the work

Some of what we've made

  • Launches

    Product launch, shot abroad

    Product, lifestyle and model photography on location, all from one shoot.

  • Launches

    Sleep range launch, hotel spa

    Treatment films and guest moments to launch a new sleep collection.

Bespoke

No two are the same, so every package is shaped around you. Tell us what you're planning and we'll put together exactly what you need.

Kind words

"Mel led the retinol launch from start to finish with real attention to detail and brand vision."
IMAGE SkincareTwo product launches, ongoing consultancy and monthly content days

Something in mind?

Tell us what you're working on.

Book a 20-minute chat. We'll ask about your business, then come back with ideas.

  • A content day
  • Ongoing marketing support
  • Next year's campaigns
  • A launch or event
  • A shoot, UK or abroad
  • An idea that needs a little working out
Based

Essex, working across the UK and worldwide

Melissa standing in a belted brown suit, holding one heel and looking down with a smile